India is the first region of focus and India Art Fair is the first step in realising MCH Group’s ambition to create a portfolio of leading regional art fairs. MCH Group owns a majority of India Art Fair, a total of 60.3 %, while Angus Montgomery owns 29.7% and Neha Kirpal, Founding Director and Partner of India Art Fair, retains 10%.
India Art Fair, founded in 2008, is South Asia’s leading platform for modern and contemporary art and a portal to the region’s cultural landscape. The dynamic growth of the South Asian art market at a global level, supported by a buoyant Indian economy, has seen the strength and significance of India Art Fair grow rapidly over the past few years.
With the co-ownership in India Art Fair, MCH Group enters a new geographic and market segment, pursuing its strategic aim to expand its range of services and to make its product portfolio more international. India Art Fair will benefit from MCH Group’s knowledge as an international leading exhibition organiser as well as its digital expertise. In July 2016, MCH Group hired two digital experts who will contribute in this partnership by amplifying and developing digital initiatives in the art sector. MCH Group will work in partnership with the existing team at India Art Fair and the value of its engagement will fully come into effect from 2018.