Published on 3/21/2017 by Christoph Spangenberg
With 29 exhibitors, the "Watches and Jewellery" group was a rather small sector at the first Swiss Sample Fair, or Muba, in 1917. Today, Baselworld, which is what it has grown into, is the most important gathering of the global watch and jewellery industry, at which the latest creations and innovations are presented. We invite you to join us on a journey through time: 100 years of watch and jewellery show. 100 years of Baselworld.