Published on 1/3/2016 by Christoph Spangenberg
15 July 1916 was a day which brought decisive changes for Switzerland's trade fair industry. This was the day on which the government of the Canton of Basel-Stadt agreed to a samples fair being staged in Basel. And it was out of this first fair that the current internationally operating MCH Group developed. Success that has been built on a foundation stone laid out of pure necessity during the first world war.